Abstract

The tourism sector is one of the main pillars of a productive economy that has enormous potential to give a positive impact extensively.The Government of North Lombok Regency, West Nusa Tenggara Province utilized this sector to improve not only economic aspects but also the impact on social, cultural, and environmental aspects.North Lombok Regency has a wealth of tradition, culture, culinary, and characteristically of villages that potential to be developed as a tourism destination.One of the characteristically villages namely Rebakong, Kayangan Village in Kayangan District, grapes is one of the main commodities that could be developed as a new agrotourism destination.The development of grape commodities in Rebakong, Kayangan Village is dominated by householdscale production activities which tend to have low and slow productivity because they are not supported by adequate facilities and infrastructure.Therefore, it is necessary to develop tourism activities in Rebakong, Kayangan Village to encourage and improve the village economy by increasing the added value of environmental, social, cultural, and economic assets of the village.To realize this, an integrated and comprehensive regional design is needed to increase the value and attractiveness of the area as an alternative tourism destination by carrying out the concept of community-based tourism.Hence, this project aims to identify the potential of Rebakong-Kayangan Village and to recommend the master plan and integrated design of the district with a community-based tourism concept by descriptive and qualitative analysis.Therefore, it is expected to be able to empower village communities, increase local tourism, and improve the people's economy.It will drive a sustainable regional economy.As a result, a strong and competitive community will be able to develop the village to be advanced and independent developmentbased.The development of the Rebakong, Kayangan Village is expected to be a pilot project for the arrangement of the Grape Village area in North Lombok Regency.

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