Empowerment of Songket Woven Craftsmen

Authors : Edhu Bagas Tantawi; Uwi Martayadi; I Wayan Suteja; Ihyana Hulfa; Ida Nyoman Tri Darma Putra
article cite 1 Year 2023
source: Advances in Tourism Studies
Abstract

This qualitative study examines the potential of the creative economy in Sukarara Village, Indonesia, by empowering Songket woven fabric craftsmen in tourism. The research question is to explore how empowering Songket craftsmen in tourism can revive the industry and promote the creative economy in Sukarara Village. The study was conducted in Sukarara Village, Jonggat District, Central Lombok Regency, West Nusa Tenggara, and data was collected through interviews, observations, and documentation. The participants included Songket woven fabric craftsmen, traditional institution members, and local community members involved in tourism activities. The data collection techniques used were semi-structured interviews, open-ended interviews, participant observation, and document analysis. The study's findings reveal that tourism activities based on the creative economy in Sukarara Village include weaving Songket fabrics, studying motifs and production, traditional customs, marketing, and management. The community involvement in empowering the craftsmen includes developing traditional institutions, arts, cadet's corals, and weaving patents. The study highlights the practical implications of empowering Songket craftsmen in tourism, such as boosting the local economy and promoting cultural heritage. In conclusion, this study provides insights into how the creative economy can be harnessed through tourism to revive traditional crafts and promote community development


Concepts :
SMEs Development and Digital Marketing
Community-based Tourism Development and Sustainability
article cite 1 Year 2023 source Advances in Tourism Studies
SDGs
Decent work and economic growth
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