Abstract
This study aims to describe the effectiveness of sociology textbooks based on local wisdom to strengthen student character and factors that influence the effectiveness of sociology textbooks based on local knowledge to enhance student character. This study uses a descriptive qualitative approach. Data were collected using interviews, observation, and documentation and analyzed using qualitative analysis. The results of the survey show that: 1) Sociology textbooks based on local wisdom are effective as an effort to strengthen student character because the local knowledge integrated into the textbook is used by teachers not only to make it easier to understand the contents of the book or the substance of the material but also to strengthen character. This can be seen from the textbooks' descriptions, illustrations, and questions, which aim to lead students' opinions on character values, including religious, creative, and caring environmental characters that can be rewritten in everyday life. 2) Factors that influence the effectiveness of sociology textbooks based on local wisdom as an effort to strengthen student character include teacher factors and the availability of facilities. The teacher's factor is related to the mastery of the material and the use of innovative learning methods. The facility factor is associated with the availability of sociology textbooks based on local wisdom for teachers and students.