Lalu Edy Herman Mulyono

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Personal Profile
Expertise related to UN Sustainable Development Goals

This person's work contributes towards the following SDG(s):

Decent work and economic growth Life below water Industry, innovation and infrastructure Good health and well-being Zero hunger
Concepts
Sport and Mega-Event Impacts
Customer Service Quality and Loyalty
Halal products and consumer behavior
SMEs Development and Digital Marketing
Diverse Aspects of Tourism Research
Service and Product Innovation
Consumer Retail Behavior Studies
COVID-19 Prevention and Impact
Sports, Gender, and Society
Educational Methods and Impacts
Community-based Tourism Development and Sustainability
Islamic Finance and Communication
Research output (35)
The Influence of Experiential Marketing and Service Innovation against Positive Word of Mouth with Patient Satisfaction as a Mediating Variable at Ntb Provincial Hospital
https://doi.org/10.47191/jefms/v6-i6-24
Source: Journal of Economics Finance and Management Studies
Authors: Tina Indrayani; Baiq Handayani Rinuastuti; Lalu Edy Herman Mulyono
article cite 2 Year 2023 Open Access
PENGARUH BRAND EXPERIENCE, CITA RASA, DAN VARIASI MENU TERHADAP MINAT BELI ULANG DI KEDAI SERABI BANDUNG
https://doi.org/10.29303/jmm.v12i3.792
Source: JMM UNRAM - MASTER OF MANAGEMENT JOURNAL
Authors: Ersa Heizza Lazuardi Putri; Lalu Edy Herman Mulyono; Sulhaini Sulhaini
article cite 2 Year 2023 Open Access
Pengaruh Kebutuhan Mencari Variasi Dan Brand Image Terhadap Brand Switching Behavior Dengan Mediasi Kepuasan Konsumen (Studi Pada Pelanggan The Body Shop Di Indonesia)
https://doi.org/10.29303/jseh.v9i1.221
Source: JURNAL SOSIAL EKONOMI DAN HUMANIORA
Authors: Nyoman Selsa Mustika Putri; Lalu Edy Herman Mulyono; Baiq Handayani Rinuastuti
article cite 1 Year 2023 Open Access
Pengaruh Electronic Word of Mouth, Kualitas Produk dan Product Knowledge Terhadap Keputusan Pembelian Produk Kosmetik BLP Beauty (Studi Pada Mahasiswi Di Kota Mataram)
https://doi.org/10.29303/jseh.v9i1.199
Source: JURNAL SOSIAL EKONOMI DAN HUMANIORA
Authors: Salsabhilla Dhea Febyana; Muhammad Mujahid Dakwah; Lalu Edy Herman Mulyono
article cite 0 Year 2023 Open Access
The Influence of Experiential Marketing and Service Innovation against Positive Word of Mouth with Patient Satisfaction as a Mediating Variable at Ntb Provincial Hospital
https://doi.org/10.5281/zenodo.8032488
Source: Zenodo (CERN European Organization for Nuclear Research)
Authors: Tina Indrayani; Baiq Handayani Rinuastuti; Lalu Edy Herman Mulyono
article cite 0 Year 2023 Open Access
PENGARUH SERTIFIKASI HALAL, ENDORSEMET, DAN KUALITAS PRODUK TERHADAPKEPUTUSAN PEMBELIAN IPRODUK KOSMETIK WARDAH DI KOTA MATARAM
https://doi.org/10.29303/jmm.v12i3.798
Source: JMM UNRAM - MASTER OF MANAGEMENT JOURNAL
Authors: Dini Putri Tasya; Lalu Edy Herman Mulyono; Handry Sudiartha Athar
article cite 0 Year 2023 Open Access
Analisis Strategi Pemasaran Pada Kenza Coffee Shop Di Mandalika
https://doi.org/10.55606/jupiman.v2i3.2294
Source: Jurnal Publikasi Ilmu Manajemen
Authors: Imelda Syahfitri; Lalu Edy Herman Mulyono; Lalu M. Furkan
article cite 0 Year 2023 Open Access
The Effect of Market Orientation and Product Innovation to Increase Marketing Performance Moderated by Creativity
https://doi.org/10.47814/ijssrr.v5i2.164
Source: International Journal of Social Science Research and Review
Authors: Desy Cahyaning Utami; Lalu M. Furkan; Lalu Edy Herman Mulyono
article cite 6 Year 2022 Open Access
PENGARUH VIRAL MARKETING DAN ONLINE CUSTOMER REVIEW MENGGUNAKAN MEDIA TIKTOK TERHADAP MINAT BELI PRODUK SCARLETT WHITTENING
https://doi.org/10.29303/ju.v2i2.258
Source: Unram Management Review
Authors: Noorziana Amelia; Lalu Edy Herman Mulyono; Dwi Putra Buana Sakti
article cite 4 Year 2022 Open Access
The Effect of Online Marketing Mix, Online Product Representation, and Digital Content Marketing on the Marketing Performance of MSMEs in NTB Mall Mataram during the COVID-19 Pandemic
https://doi.org/10.22178/pos.86-5
Source: Path of Science
Authors: Lalu Edy Herman Mulyono; Handry Sudiartha Athar
article cite 2 Year 2022 Open Access
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