Dr. Lalu Edy Herman Mulyono, MM.

NUPTK: 1845754655130110
Manajemen Dan Kewirausahaan (50.106.1014) Linked Authors: 5
3
H index
37
Cite

Personal Profile

Expertise related to UN Sustainable Development Goals

This person's work contributes towards the following SDG(s):

Decent work and economic growth
Research Output
39
Total Citations
37
Linked Authors
5
Top Concepts
SMEs Development and Digital Marketing
16 papers
score 0.98
Consumer Behavior and Marketing Influence
12 papers
score 0.91
Community-based Tourism Development and Sustainability
9 papers
score 0.77
Halal products and consumer behavior
7 papers
score 0.96
Health, Technology, Consumer Behavior
6 papers
score 0.81
Agriculture and Agroindustry Studies
6 papers
score 0.84
Linked Authors
Lalu Edy Herman Mulyono 35 papers
Lalu Edy Herman Mulyono 1 papers
Lalu Edy Herman Mulyono 1 papers
Lalu Edy Herman Mulyono 1 papers
Lalu Edy Herman Mulyono 1 papers
See Also
Lihat semua dosen Lihat semua paper
Research output (39)
Analisis Strategi Pemasaran Pada Kenza Coffee Shop Di Mandalika
https://doi.org/10.55606/jupiman.v2i3.2294
Source: Jurnal Publikasi Ilmu Manajemen
Authors: Imelda Syahfitri; Lalu Edy Herman Mulyono; Lalu M. Furkan
article cite 0 Year 2023 Open Access
The Effect of Market Orientation and Product Innovation to Increase Marketing Performance Moderated by Creativity
https://doi.org/10.47814/ijssrr.v5i2.164
Source: International Journal of Social Science Research and Review
Authors: Desy Cahyaning Utami; Lalu M. Furkan; Lalu Edy Herman Mulyono
article cite 6 Year 2022 Open Access
PENGARUH VIRAL MARKETING DAN ONLINE CUSTOMER REVIEW MENGGUNAKAN MEDIA TIKTOK TERHADAP MINAT BELI PRODUK SCARLETT WHITTENING
https://doi.org/10.29303/ju.v2i2.258
Source: Unram Management Review
Authors: Noorziana Amelia; Lalu Edy Herman Mulyono; Dwi Putra Buana Sakti
article cite 4 Year 2022 Open Access
The Effect of Online Marketing Mix, Online Product Representation, and Digital Content Marketing on the Marketing Performance of MSMEs in NTB Mall Mataram during the COVID-19 Pandemic
https://doi.org/10.22178/pos.86-5
Source: Path of Science
Authors: Lalu Edy Herman Mulyono; Handry Sudiartha Athar
article cite 2 Year 2022 Open Access
PENGARUH PAID PROMOTE, SELEBGRAM ENDORSER DAN ONLINE CONSUMER REVIEW TERHADAP MINAT BELI SCARLETT WHITENING MELALUI MEDIA SOSIAL INSTAGRAM
https://doi.org/10.29303/ju.v2i1.165
Source: Unram Management Review
Authors: Elina Riski Cahyani Elina; Dwi Putra Buana Sakti; Lalu Edy Herman Mulyono
article cite 1 Year 2022 Open Access
Tourist Risk Perception, Destination Image and Tourist Experience towards Revisit Intention Post COVID-19 Pandemic
https://doi.org/10.22178/pos.86-11
Source: Path of Science
Authors: Astrid Octavia Bahari; Handry Sudiartha Athar; Lalu Edy Herman Mulyono
article cite 1 Year 2022 Open Access
PENGARUH BRAND IMAGE, PRODUCT INNOVATION DAN HEDONIC VALUE TERHADAP WILLINGNESS TO PAY PREMIUM PRICE
https://doi.org/10.29303/jrp.v1i1.1749
Source: Jurnal Riset Pemasaran
Authors: Miladiyah Jembari Rohimah; Emilia Septiani; Lalu Edy Herman Mulyono
article cite 1 Year 2022 Open Access
Pengaruh Perceived Threat dan Perceived Efficacy terhadap Intention to Comply Preventive Behavior dalam Pemasaran Sosial Covid-19
https://doi.org/10.29303/jseh.v8i2.90
Source: JURNAL SOSIAL EKONOMI DAN HUMANIORA
Authors: Baiq Fahmi Ilmiati; Lalu M. Furkan; Baiq Handayani Rinuastuti; Lalu Edy Herman Mulyono
article cite 0 Year 2022 Open Access
The Effect of Health Consciousness, Food Safety Concern, and Familiarity with Advertisements on Willingness to Pay to Purchase Healthy Food Products
https://doi.org/10.22178/pos.83-6
Source: Path of Science
Authors: Hafizatun Amalia Ulfa; Lalu Edy Herman Mulyono; Sulhaini Sulhaini
article cite 0 Year 2022 Open Access
Pemberdayaan Usaha Ekonomi Produktif Pada Masa Pandemi Covid-19 Bagi Masyarakat Leong Jaya Desa Giri Madia Kecamatan Lingsar Kabupaten Lombok Barat
https://doi.org/10.29303/ujcs.v3i4.442
Source: Unram Journal of Community Service
Authors: Handry Sudiartha Athar; Lalu Edy Herman Mulyono; Prayitno Basuki
article cite 0 Year 2022 Open Access
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