Frilia Anisa Tamima — Universitas Mataram

Frilia Anisa Tamima

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Concepts

Impulse Buying and Technology Impacts

Consumer Behavior and Marketing Influence

Management and Optimization Techniques

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PENGARUH CITRA MEREK PADA KEPUTUSAN PEMBELIAN PRODUK IPHONE DI KALANGAN GEN-Z KOTA MATARAM DENGAN GAYA HIDUP SEBAGAI VARIABEL INTERVERNING

https://doi.org/10.29303/jmm.v13i1.804

Source: JMM UNRAM - MASTER OF MANAGEMENT JOURNAL

Authors: Frilia Anisa Tamima; Lalu Adi Permadi; Rusminah Rusminah

article cite 1 Year 2024 Open Access

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