Marshella Putri Jasmine — Universitas Mataram

Marshella Putri Jasmine

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Concepts

Consumer Behavior and Marketing Influence

Consumer Retail Behavior Studies

Organizational Leadership and Management Strategies

Research output (1)

Analyzing the Impact of Word of Mouth and Customer Testimonials on Consumer Purchase Decisions: A Case Study of KL Space Coffee Shop, Mataram City

https://doi.org/10.55927/eajmr.v4i9.360

Source: East Asian Journal of Multidisciplinary Research

Authors: Marshella Putri Jasmine; Rusminah HS

article cite 0 Year 2025 Open Access

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