Dr. Handry Sudiartha Athar, SE., MM.

NUPTK: 3744758659130210
Manajemen Pemasaran (50.111.1010) Linked Authors: 6
5
H index
94
Cite

Personal Profile

Expertise related to UN Sustainable Development Goals

This person's work contributes towards the following SDG(s):

Decent work and economic growth
Research Output
47
Total Citations
94
Linked Authors
6
Top Concepts
SMEs Development and Digital Marketing
21 papers
score 0.93
Consumer Behavior and Marketing Influence
18 papers
score 0.69
Halal products and consumer behavior
12 papers
score 0.92
Community-based Tourism Development and Sustainability
10 papers
score 0.91
Digital Marketing and Social Media
8 papers
score 0.98
Health, Technology, Consumer Behavior
6 papers
score 0.55
Linked Authors
Handry Sudiartha Athar 39 papers
Handry Sudiartha Athar 4 papers
Handry Sudiartha Athar 1 papers
Handry Sudiartha Athar 1 papers
Handry Sudiartha Athar 1 papers
Handry Sudiartha Athar 1 papers
See Also
Lihat semua dosen Lihat semua paper
Research output (47)
EFFECT OF FINANCIAL LITERACY, EDUCATION LEVEL AND GENDER ON THE GROWTH OF SMES: EMPIRICAL STUDY ON THE COVID19 PANDEMIC CONDITIONS
https://doi.org/10.29303/jmm.v12i1.766
Source: JMM UNRAM - MASTER OF MANAGEMENT JOURNAL
Authors: Sri Wahyulina; Handry Sudiartha Athar; Embun Suryani; Akhmad Saufi
article cite 0 Year 2023 Open Access
PENGARUH SERTIFIKASI HALAL, ENDORSEMET, DAN KUALITAS PRODUK TERHADAPKEPUTUSAN PEMBELIAN IPRODUK KOSMETIK WARDAH DI KOTA MATARAM
https://doi.org/10.29303/jmm.v12i3.798
Source: JMM UNRAM - MASTER OF MANAGEMENT JOURNAL
Authors: Dini Putri Tasya; Lalu Edy Herman Mulyono; Handry Sudiartha Athar
article cite 0 Year 2023 Open Access
The Influence of Product Knowledge and Word of Mouth on Non-Muslim Customers' Purchasing Decisions
https://doi.org/10.22178/pos.97-4
Source: Path of Science
Authors: Merlyn Welmince Manaha; Handry Sudiartha Athar; Dwi Putra Buana Sakti
article cite 0 Year 2023 Open Access
MARKET ORIENTATION AND PRODUCT INNOVATION AS AN MSME MARKETING STRATEGY
https://doi.org/10.29313/amwaluna.v6i2.10044
Source: Amwaluna Jurnal Ekonomi dan Keuangan Syariah
Authors: Lady Faerrosa; Harmi Widiana; Handry Sudiartha Athar
article cite 3 Year 2022 Open Access
The Effect of Experiential Marketing and Experiential Value on Customer Loyalty of Coffee Shops in Mataram City Through Satisfaction as a Mediation Variable
https://doi.org/10.47814/ijssrr.v5i3.176
Source: International Journal of Social Science Research and Review
Authors: Raden Hamidi; Handry Sudiartha Athar; Hurun Pathiya Ainy; Baiq Handayani Rinuastuti
article cite 3 Year 2022 Open Access
The Effect of Online Marketing Mix, Online Product Representation, and Digital Content Marketing on the Marketing Performance of MSMEs in NTB Mall Mataram during the COVID-19 Pandemic
https://doi.org/10.22178/pos.86-5
Source: Path of Science
Authors: Lalu Edy Herman Mulyono; Handry Sudiartha Athar
article cite 2 Year 2022 Open Access
Tourist Risk Perception, Destination Image and Tourist Experience towards Revisit Intention Post COVID-19 Pandemic
https://doi.org/10.22178/pos.86-11
Source: Path of Science
Authors: Astrid Octavia Bahari; Handry Sudiartha Athar; Lalu Edy Herman Mulyono
article cite 1 Year 2022 Open Access
THE EFFECT OF STRATEGIC RELATIONSHIP ON BUSINESS VALUE
https://doi.org/10.31966/jabminternational.v29i2.580
Source: Journal of Accounting Business and Management (JABM)
Authors: Handry Sudiartha Athar
article cite 1 Year 2022 Open Access
IDENTIFIKASI DAN PENGEMBANGAN DIVERSIFIKASI PRODUK WISATA DESA SUKARARA MELALUI PENGUATAN PARTISIPASI MASYARAKAT LOKAL
https://doi.org/10.29303/jpm.v1i01.4
Source: JURNAL PENGABDIAN MAKARYA
Authors: Baiq Handayani Rinuastuti; Handry Sudiartha Athar; Akhmad Saufi; Thatok Asmony
article cite 0 Year 2022 Open Access
The Effect of Country of Origin and Country of Manufacture on Perceived Quality and Purchase Intention on Toyota Cars in West Nusa Tenggara, Indonesia
https://doi.org/10.22178/pos.88-8
Source: Path of Science
Authors: Ni Wayan Sri Wulandari; Handry Sudiartha Athar; Dwi Putra Buana Sakti
article cite 0 Year 2022 Open Access
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